top of page
Golf's Ultimate Wingman.
Speculative campaign materials for an existing RTD iced tea lemonade cocktail; Birdie Juice.
For golfers more concerned with having fun than becoming the next Tiger Woods, Birdie Juice (+ mascot Birdie) is the ultimate on-the-course wingman: providing great times, epic stories, and (questionable) golf advice.
My role: Website, social, OOH (urinal clings and bar posters), in store displays, gifs and images, wingman concept.
Created during internship at JT Mega food advertising, in collaboration with copywriter Laney Vinyon.
(not pictured) golf ball decal inside the urinal.
I wrote this line!
Golf scorecard.
bottom of page